Next-gen finance: Engaging Gen Z in financial services

Gen Z, born between 1997 and 2012, is reaching financial maturity and will make up more than a quarter of the U.S. workforce by 2025—commanding an impressive $360B in purchasing power.

Mission Brands Consulting's Next-Gen Finance, Gen Z marketing playbook

Next-Gen Finance

In this playbook, Mission Brands Consulting provides Gen Z insights and corresponding tips to help credit unions reach, engage and support the next generation of members.

With strategic planning, smart creative and innovative marketing programs, Gen Z can be the Credit Union Generation.

Ready to get started? Reach out to discover how Mission Brands Consulting can help.

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Engagement equity: How credit unions can celebrate digital-first members

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Reaching and engaging the Hispanic market